118th Collection
Collaborating with Torrefazione Penazzi_1926 in Ferrara is a rare pleasure. Some people simply drink coffee, while others roast it every single day with the same passion for decades. Alberto Trabatti, roaster and soul of Torrefazione Penazzi 1926, is one of those who leaves nothing to chance: from bean to blend, every step is the result of study, experience, and true dedication. Bledofoto (the name of my photography studio) had the pleasure of telling this story visually. With the same care he puts into his products, we composed lights, shapes, and atmospheres. This shooting was an immersion into warm, earthy tones that express craftsmanship and history. Every object, every cup, every scattered bean, every paper texture was chosen to narrate a brand that doesn’t need special effects — only authenticity. This image is part of a wider photo series created for the roastery.